Category Archive

Marketing

4 Secrets To Achieving Affiliate Marketing Success

The incredible rise of the Internet has led to the expansion of online affiliate marketing programs as a major revenue stream for merchants, publishers…

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Social Media’s Influence on the Buying Process

As a smart business executive, you have surely asked yourself whether social media posts really have enough impact to warrant an investment in that…

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5 Tips to Help You Increase Your Website Conversion

The average ecommerce website conversion rate is 2-3%.  Even a small shift of just 1% could mean a 50% increase in revenues.  If your…

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Website Conversion Optimization Using A/B Testing and Multivariate Testing

Contrary to the common misconception, building a highly converting website is not a single time exercise. It is not an event. Based on empirical…

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Understanding the Role and the Benefits of Affiliate Marketing

Affiliate marketing gets a bad rap many should know the benefits of affiliate marketing. Some people think it’s a business strategy that empowers robot-crawling…

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Twitter Desktops

Social media is of the utmost importance these days, not only in your personal life, but also in your professional life.

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CityWorth, heard of it?

There is a new player in the online deal world that Living Social and Groupon have so far dominated. The wildly successful “daily deals”…

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Friend Seeding

“Friend Seeding” is another one of the magic buzz words surrounding social networking for businesses. To quickly summarize, Friend Seeding is finding…

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What is Pinterest?

Pinterest is a virtual bulletin board that allows users to share images they find online that are interesting, inspiring or fun…

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Google Will Change Your Web Marketing in 2012

This will be another year of change at Google and they’ve indicated the overhaul they have in store for 2012 is far greater than…

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