Tag Archive

Marketing

Advantages Of Hiring An Outside Marketing Agency

Today our world is dominated by technology, smartphones and the internet. More people perform searches online for the products and services they need instead…

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7 Phenomenal Mobile Marketing Statistics That Will Blow Your Mind

With the prevalence of smartphones and tablets in today’s digital market, there are endless opportunities for businesses to reach out to their target audiences.

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Cost of Online Reputation Management

Do you know what people are saying about you online?  Traditional marketing has always known the value of word of mouth marketing.  Today the…

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Modify Your Digital Marketing to Fit the User Experience

Prior to the 1900s, when it was mostly based on the concept of supply and demand, marketing was considered to be more of…

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Taxonomy for design & Why Use It on Your Site?

What is taxonomy? It is vital if you are in the middle of a site design or redesign, and provides a method of organization…

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Understanding and Marketing to Generation Z

The year 2080 will be the start of a time in our history which will be unlike any in recorded history. There will no…

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Get Intimate with Your Customers. Start a Podcast.

If I told you that podcast marketing has been around since the 1980’s would you think I was crazy?  First known as audioblogging, podcasts…

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5 Tips to Help You Increase Your Website Conversion

The average ecommerce website conversion rate is 2-3%.  Even a small shift of just 1% could mean a 50% increase in revenues.  If your…

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Website Conversion Optimization Using A/B Testing and Multivariate Testing

Contrary to the common misconception, building a highly converting website is not a single time exercise. It is not an event. Based on empirical…

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Website analytics: Piwik

What are website analytics? Measuring, collecting and analyzing data from your website is called web analytics. Using this data, a website owner can get…

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