Ep. 13 – What Is WordPress And Why Do I Need It?


What Is WordPress And Why Do I Need It?

Easy to use and user-friendly, WordPress is the perfect content management system for businesses of all sizes and experiences.


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Host:                                     00:00                     Podcasting from Southern California, this is On The Net, your go-to for everything you need to know about how to get your business online and keep it there—brought to you by Lunarpages.  We’ll help you navigate the mystifying ins and outs of doing business in today’s digital era.  From web hosting to ecommerce to security and protection, if it has to do with your online presence, we’ve got it covered. Let’s get started

Host:                                     00:30                     Hello everyone. Welcome to On the Net where it’s all about your online presence. Thanks for joining us. This podcast is designed to make doing business online, easy for web designers, developers, bloggers, and online businesses of every shape and size, whether you’re a new to web hosting or running a website. This podcast show will be able to answer your most burning questions. In today’s podcast episode we’re going to help you figure out what is WordPress and why do I need it. WordPress is the world’s largest content management platform, but why do so many people seem to love it? What makes it the best choice for you? Let’s start with what is WordPress? Even though some 10 years ago, WordPress began as just a blogging platform, today, you can use WordPress as a comprehensive content management system, also known as CMS to build or run powerful websites of all demeanors with comparative ease.

Host:                                     01:23                     It is true that you can build a website without a CMS, but for those without technical knowledge, it becomes hard to modify and update without the help of the original developer. Whereas you can easily access your WordPress sites content, both pages and posts, manage plugins, and edit navigation, and more with the same intuitive and well organized dashboard. You can extend the functionality of your site with over 53,000 free WordPress plugins from the WordPress plugin repository, and thousands of free themes in the theme directory with so much at your disposal. You don’t require developer who codes. WordPress is now a trusted tool for all kinds of purposes, from a little blog to share recipes and do it yourself ideas to running high volume sites as a backend for mobile APP to managing a huge editorial system. WordPress is extremely popular and home to some of the world’s most popular names and brands, including CNN, Reuters blog, the New Yorker, NASA, Bloomberg Professional Time Inc, BBC America, and more.

Host:                                     02:26                     Now, imagine the number of visitors these websites handle in a day. About $5 million on average, and on days when there is important breaking news or events the views can skyrocket over $20 million. These sites built on WordPress can be scaled to handle such high volumes of traffic and not crash, which in turn reinforces reliability. WordPress is still free and you can host your website on just about any hosting provider. You’ll just need to pay for your domain and for hosting. WordPress is an open source platform so it’s code is available to anyone to make and ad whatever they want to the platform. Moreover, WordPress is simple and intuitive enough to use for new users and its software script is built on basic programming, languages, php, and MySQL. No wonder nearly 29 percent of all websites on the web are created with WordPress and it has a CMS market share of around 60 percent WordPress boast, advanced analytics and SEO plugins like the Yoast SEO Plugin, it is mobile friendly, has an easily crawlable framework, allows you to launch quickly and allows easy navigation which makes WordPress optimized for SEO.

Host:                                     03:32                     Considering WordPress’s customizability community support, stability, performance, and security, we are confident that it is one of the best content management systems in the market and should be your daily tool of choice. In short, if you’re not using WordPress, you are most certainly missing out. That’s all we have time for on this episode of on the net. You can listen online, but you can also subscribe to the podcast on iTunes to get future episodes delivered to you automatically. Until next time, here’s to wishing you all the best with your website endeavors. Thanks for listening and take care.

Host:                                     04:21                     Thank you for listening to the latest edition of Lunarpages podcast On the Net. Remember, it’s all about your online presence. If you like what you heard, please share our podcast. Join us next week as we take on another

Host:                                     04:35                     need to know topic around doing business in the digital era.


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